contextual commerce

Meta Leverages India’s JioMart Grocery to Create Connected Commerce Ecosystem
Meta Leverages India’s JioMart Grocery to Create Connected Commerce Ecosystem
August 30, 2022  |  eCommerce

Meta is taking advantage of consumers’ daily need for food to integrate commerce into its social offerings in India, enabling users to make purchases the...

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Will Amazon Make Streaming Shoppable?
Will Amazon Make Streaming Shoppable?
March 21, 2022  |  Amazon

The Netflix series “Emily in Paris,” which debuted in May of 2021, didn’t exactly start off on the right foot. Panned by critics and viewers,...

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TikTok Takes on QSR Giants with 1,000 Virtual Kitchens
TikTok Takes on QSR Giants with 1,000 Virtual Kitchens
December 20, 2021  |  Restaurant innovation

TikTok is entering into competition with major quick-service restaurants (QSRs). As Bloomberg first reported Friday (December 17), the video-sharing social network is partnering with ghost...

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Restaurants, Grocers Embrace Voice, Contextual Commerce to Thrive in an Omnichannel World
Restaurants, Grocers Embrace Voice, Contextual Commerce to Thrive in an Omnichannel World
December 08, 2021  |  Omnicommerce

Restaurants and grocery stores have reached a turning point in their rush to meet consumers’ evolving demands, and the decisions they make now could either...

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Netflix Embraces Contextual Commerce With Fashion Items Tied to Content
Netflix Embraces Contextual Commerce With Fashion Items Tied to Content
November 10, 2021  |  Retail

Nearly two years of pandemic life has left many people in need of a new wardrobe, whether it’s because styles have changed or sizes have...

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Facebook’s Metaverse Could Be Accompanied by Physical Stores
Facebook’s Metaverse Could Be Accompanied by Physical Stores
November 07, 2021  |  Facebook

Facebook’s move to rebrand as Meta aspires to fold its social media world into the metaverse, but the tech giant is also said to have...

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AMZN vs. WMT Weekly: Walmart to Expand Conversational Commerce, But Amazon Is Already There
AMZN vs. WMT Weekly: Walmart to Expand Conversational Commerce, But Amazon Is Already There
October 15, 2021  |  Retail

Walmart revealed this week that Store No. 8, the retailer’s incubation arm, is currently testing the ability for customers to text Walmart their shopping lists,...

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Conversational Commerce May Be ‘Significant Portion’ of eCommerce Purchases Within Next Decade
Conversational Commerce May Be ‘Significant Portion’ of eCommerce Purchases Within Next Decade
October 11, 2021  |  Retail

As eCommerce continues to accelerate and communication becomes increasingly digital, some retail industry experts expect consumers and brands to begin texting and messaging with each...

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Payoneer CEO Says Amazon Created Its Own Competition By Teaching SMBs How to Sell Online
Payoneer CEO Says Amazon Created Its Own Competition By Teaching SMBs How to Sell Online
September 24, 2021  |  eCommerce

Looking across the eCommerce landscape, it’s easy to see how Amazon has influenced merchants — first by teaching them the benefits of being in a...

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