customer lifetime value

Top Performers Prove Speed, Security Define Best-in-Class Card Issuing
Top Performers Prove Speed, Security Define Best-in-Class Card Issuing
November 04, 2025  |  Credit Cards

While card issuers prioritize broad product offerings or aggressive marketing, the truly best-in-class performance in the payments sector hinges on a commitment to speed and...

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Card Issuers Maximize Customer Lifetime Value by Expanding Product Mix
Card Issuers Maximize Customer Lifetime Value by Expanding Product Mix
May 23, 2025  |  Consumer Finance

Forget complicated finance jargon. Whether it’s giant bank JPMorganChase or financial technology startup Stripe, offering shoppers the right mix of credit and debit cards and...

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Why Fast-Moving Issuers Win in a World of Customer Impatience
Why Fast-Moving Issuers Win in a World of Customer Impatience
May 14, 2025  |  Payments Innovation

Anyone who wants to learn about a winning mindset can find no shortage of quotes to get inspired. Maybe the best one comes from the...

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Best-in-Class Issuers Say Processors Help Strengthen Customer Lifetime Value
Best-in-Class Issuers Say Processors Help Strengthen Customer Lifetime Value
May 08, 2025  |  Partnerships

All businesses want to increase the profitability of, and lengthen, the customer relationship — extending the customer lifetime value (CLTV). In doing so, they sidestep...

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Subscription Merchants See Failed Payments Spike Churn Rates
Subscription Merchants See Failed Payments Spike Churn Rates
August 02, 2023  |  Subscriptions

When the subscription industry’s customers experience failed payments, it can directly lead to churn, PYMNTS research reveals, prompting merchants to lose out on hundreds of...

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To Stop Cancellations, Subscription Companies Can Fight Failed Payments and Fraud
To Stop Cancellations, Subscription Companies Can Fight Failed Payments and Fraud
February 21, 2023  |  Subscription Commerce

In what’s already becoming another tumultuous economic year, direct-to-consumer (D2C) businesses may want to prioritize the prevention of two things: failed payments and fraud. Get...

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Subscription Businesses That Measure Lifetime Customer Value Outperform Competitors
Subscription Businesses That Measure Lifetime Customer Value Outperform Competitors
January 09, 2023  |  Subscription Commerce

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Retail KPIs Get Worked Over For Customer Experience
Retail KPIs Get Worked Over For Customer Experience
March 02, 2020  |  Retail

Retailers may be focused on the wrong metrics. That’s one of the conclusions from a poll of top marketers from Duke University’s Fuqua School of...

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