Influencers bridge the gap between the brands and consumer, but regular everyday reviews from people are just as crucial in making that connection. These influences...
Amazon says it wants to give customers the power to review its reviews. Get the Full Story Complete the form to unlock this article and enjoy...
With so many retailers hustling to capture the digital shift, it’s easy to let the details suffer. Unanswered customer complaints is one common example, particularly...
Sunday Riley has settled with the FTC over an accusation that it posted fake customer reviews on the Sephora site. Get the Full Story Complete...
Sometimes when entrepreneurs work on one idea, they end up finding the genesis for another concept. Milo Co-founder Kayden Horwitz, for instance, was working with...
One of the most recent experiments for direct-to-consumer eCommerce is taking place on Instagram, and, if successful, could forge a path for brands that want...