Lululemon Athletica is focusing on new products and community events to draw customers at a time when many are concerned about inflation and the economy....
For Peloton, intensifying efforts to enhance its subscription-based model, reduce member churn and increase engagement are foremost among its goals for 2025. Get the Full...
Peloton’s upcoming marketing campaign will reportedly promote the company’s full range of services and target audiences the firm hasn’t been reaching. Get the Full Story...
Despite Peloton’s rebranding effort launched in May 2023, executives acknowledged in the latest earnings call that the company’s expanded offerings and new identity have yet...
Peloton and Google Fitbit have formed a multi-year, multi-country partnership to promote their fitness-oriented offerings to each other’s customers. Get the Full Story Complete the form to...
Peloton made headlines on Thursday (May 2) as it announced the launch of restructuring efforts, including laying off approximately 400 employees — about 15% of its global workforce...
This year, the connected wearables market will account for more than 504 million units, ranging from smartwatches to fitness trackers to earwear, according to market intelligence...
In its quest for increased consumer relevance, exercise equipment and media firm Peloton is turning its attention to TikTok. Get the Full Story Complete the form to unlock...
Whether you’re looking to shed a few pounds before the holidays or searching for an app to help you keep a healthy New Year’s resolution,...