Fidji Simo

Instacart Extends Retail Media Data to YouTube, Powering Shoppable Ads
Instacart Extends Retail Media Data to YouTube, Powering Shoppable Ads
June 17, 2024  |  eCommerce

Instacart has partnered with YouTube to make the video platform’s ads shoppable. In this pilot, select consumer packaged goods (CPG) brand partners of Instacart will...

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Instacart Focuses on Connected Stores as It Cuts 7% of Workforce
Instacart Focuses on Connected Stores as It Cuts 7% of Workforce
February 13, 2024  |  Earnings

Even as Instacart is undergoing major layoffs to cut costs, the company continues to invest in fully digitizing the physical store to boost omnichannel efficiency....

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Instacart Leverages Scale to Buck Competition From Grocers’ Direct Platforms
Instacart Leverages Scale to Buck Competition From Grocers’ Direct Platforms
November 10, 2023  |  Delivery

As retailers and third-party players alike compete for consumers’ online grocery spending, Instacart maintains that its scale protects it from facing too much competition from...

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Instacart Drives 25% Increase in Loyalty Member Purchases With Rewards
Instacart Drives 25% Increase in Loyalty Member Purchases With Rewards
November 08, 2023  |  Earnings

Instacart is integrating with merchants’ loyalty programs to outcompete rival aggregators on deals and discounts.   The San Francisco-based grocery aggregator shared in a letter to shareholders Wednesday...

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Instacart Stock Closes Below IPO Price Week After Public Debut
Instacart Stock Closes Below IPO Price Week After Public Debut
September 26, 2023  |  IPO

Instacart’s stock closed below its initial public offering (IPO) pricing for the first time on Tuesday (Sept. 26), a week after its public debut. The online...

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Instacart Stock Closes 12% Higher Than IPO Price
Instacart Stock Closes 12% Higher Than IPO Price
September 19, 2023  |  IPO

Instacart stock closed at $33.70 a share on Tuesday (Sept. 19), the day of its initial public offering (IPO). Priced at $30 a share on Monday (Sept....

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