Generative artificial intelligence tends to grow in leaps and bounds. And increasingly, so do the companies behind the technology, including Microsoft, which reached a market...
Artificial intelligence is giving the fitness category a workout. Ranging from personalized workout routines to dedicated app-based workouts and even one-on-one virtual training sessions, the...
In its quest for increased consumer relevance, exercise equipment and media firm Peloton is turning its attention to TikTok. Can this strategic shift propel the company back into...
Apple is adding new offerings to its Fitness+ service as wellness subscriptions look to capture the post-New-Year’s-resolutions surge in engagement. The tech giant on Thursday...
Peloton and TikTok partnered to offer Peloton’s workout content to TikTok users in the United States, the United Kingdom and Canada. The partnership will create...
It’s time to make New Year’s resolutions, and if one of yours is to get fit, PYMNTS’ Provider Ranking of Fitness Apps could help. Each...
Nike has taken its game to the next level in the women’s market, boasting a reported business of around $9 billion — excluding Jordan and...
When Lululemon bought Mirror in 2020, it was a move to expand beyond selling clothes and tap into the growing trend of working out at...
Whether you’re looking to shed a few pounds before the holidays or searching for an app to help you keep a healthy New Year’s resolution,...