free samples

Why Neighborly Borrowing Can Be a Brand Opportunity 
Why Neighborly Borrowing Can Be a Brand Opportunity 
November 15, 2023  |  Retail

Borrowing from your neighbor can be more than just a casual exchange of items. It can also be a gateway to discovering and experiencing new...

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Ulta Beauty Limits Free Sample To Boost Loyalty
Ulta Beauty Limits Free Sample To Boost Loyalty
November 13, 2023  |  Retail

Who doesn’t love a free sample?    Enthusiasm for freebies has made them a marketing tool long-loved by retailers and brands, but are they truly...

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Free Samples Make Supermarket Comeback Amid Crowded Online Ad Space
Free Samples Make Supermarket Comeback Amid Crowded Online Ad Space
October 16, 2023  |  Retail

Amid a crowded digital ad space, brands are embracing an analog marketing tactic: free samples. As Bloomberg News reported Monday (Oct. 16), a growing number of retailers...

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Should Grocers Go Nuts Over The Nutella Pricing Strategy?
Should Grocers Go Nuts Over The Nutella Pricing Strategy?
January 27, 2018  |  Retail

Lines to get into the store are a rare sight at any brick-and-mortar retailer these days, let alone a supermarket. That’s exactly what French supermarket...

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