Generation Z

Consumers Spend More at Restaurants When Using Digital Wallets

Consumers Spend More at Restaurants When Using Digital Wallets
Consumers Spend More at Restaurants When Using Digital Wallets
March 14, 2024  |  Digital Payments

Digital wallets — such as Apple Pay and Google Pay, which use near-field communication tags, and Amazon Pay and PayPal, which use QR codes —...

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‘Barbie’ Came up Short at the Oscars, but the Brand Can Outperform in 2024
‘Barbie’ Came up Short at the Oscars, but the Brand Can Outperform in 2024
March 12, 2024  |  Retail

Even though Hollywood’s incarnation of Barbie took home just one Academy Award this week, the famous figurine is well positioned for another year of solid sales. As PYMNTS...

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How WealthTech Firms Are Simplifying Investing for Tomorrow’s High-Net-Worth Individuals
How WealthTech Firms Are Simplifying Investing for Tomorrow’s High-Net-Worth Individuals
March 04, 2024  |  Consumer Finance

A staggering $84 trillion is the amount of cash and assets that Generation X, millennials and Gen Z consumers are set to inherit from older...

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Savings Drop Threatens Consumers Ability to Handle Emergency Expenses
Savings Drop Threatens Consumers Ability to Handle Emergency Expenses
March 04, 2024  |  Consumer Insights

Consumers are now saving less money for the proverbial rainy day than they were a year ago. The personal savings rate in January was 3.8%, which was...

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Uber Lets Parents Put the Brakes on Teen Spending
Uber Lets Parents Put the Brakes on Teen Spending
February 29, 2024  |  Financial Inclusion

Last year, Uber began offering highly supervised services to young passengers. Now, the ride-hailing and delivery company is giving parents even more oversight into how their kids...

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Millennials Pull Rank as Brand Ambassadors; Gen Z Tougher Customers
Millennials Pull Rank as Brand Ambassadors; Gen Z Tougher Customers
February 29, 2024  |  ResTech

With so much consumer review information accessible on the go, the days of simply rolling the dice and taking a chance on a local restaurant...

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TJX’s Gen Z Momentum Proves Youthful Shoppers’ Hunger for Deals
TJX’s Gen Z Momentum Proves Youthful Shoppers’ Hunger for Deals
February 28, 2024  |  Retail

The TJX Companies is seeing young consumers join the mix, suggesting that Generation Z shoppers are looking for bargains. The off-price retail company, parent of...

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1 in 4 Gen Z Shoppers Use Card-Linked Offers for Specific Products
1 in 4 Gen Z Shoppers Use Card-Linked Offers for Specific Products
February 22, 2024  |  Consumer Insights

Brands looking to drive adoption with card-linked offers have found their best customers in the younger generations. By the Numbers The PYMNTS Intelligence report “Leveraging...

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