Interactive Ads

YouTube Making TrueView In-Stream Ads More Actionable
YouTube Making TrueView In-Stream Ads More Actionable
October 01, 2018  |  Payments Innovation

YouTube is enhancing the tools it provides to advertisers by expanding its TrueView in-stream ad format. According to reports, the new in-stream ad format will...

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Instagram Expands Shopping To Instagram Stories
Instagram Expands Shopping To Instagram Stories
June 12, 2018  |  Mobile Commerce

Instagram, the Facebook-owned photo-sharing social network, announced Tuesday (June 12) that it is expanding shopping beyond Feed to Instagram Stories. In a press release, the company...

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