Pringles is getting fancy as food and beverage brands turn to social media for inspiration on how best to reach their consumers. Kellogg Company, which...
As ongoing food inflation continues to impact consumers’ behavior, Kellogg is seeing changes not in which brands shoppers are purchasing but in how much they...
As some restaurant brands look to get into virtual reality early, others are keeping their focus on a virtual community that already has a wide...
Today in food commerce, Kellogg divides into three independent, publicly traded companies, while Mondelēz International acquires Clif Bar. Plus, Krispy Kreme rolls out ice cream,...
Today in retail, Wish.com sees the macroeconomic environment as a tailwind for its bargain-centric marketplace, while debit cards are the preferred payment method as the economy languishes....
Consumers’ habits have evolved dramatically in the past few years, and brands that do not adapt to their changed preferences risk falling behind. From prioritizing...
With inflation pushing up prices, some of the biggest consumer brands have been passing on the input costs to consumers, the Financial Times reported Sunday...
For leading consumer packaged goods (CPG) firms today, innovation looks less like new sales channels or technology-powered strategies and more like new product lineups. Despite...
As Pizza Hut aims to bolster sales with its NFL sponsorship and a focus on delivery, the quick-service restaurant chain is teaming with Kellogg to...