lifetime value

UK Businesses Say New Subscription Rules Too Rigorous
UK Businesses Say New Subscription Rules Too Rigorous
July 09, 2023  |  Subscriptions

British businesses are protesting new regulations to make it easier for customers to cancel subscriptions. Get the Full Story Complete the form to unlock this...

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Brands Tap New Data Sources to Target Second-Time Buyers
Brands Tap New Data Sources to Target Second-Time Buyers
May 31, 2023  |  Loyalty & Rewards

Regardless of income level, we’re all wary of what things cost and where the best deal can be had, online or in-store.   Get the Full...

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One-Click Gives Way to Tailored Checkout to Drive Merchant Top Line
One-Click Gives Way to Tailored Checkout to Drive Merchant Top Line
April 06, 2023  |  Checkout Conversion

Move over, buy button, and one-click checkout. Tailored checkout is the new kid in town, and it’s taking payments integration pain and replatforming anxiety out...

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Mindbody and MyFitnessPal Say Customer Lifetime Value Metrics Challenged by Data
Mindbody and MyFitnessPal Say Customer Lifetime Value Metrics Challenged by Data
March 30, 2023  |  Subscriptions

Tracking customer lifetime value (LTV) is common practice across many segments. Still, PYMNTS research has revealed a gap in LTV tracking among subscription merchants that...

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Seniors Tap Medicare Marketplaces to Stretch Healthcare Dollars
Seniors Tap Medicare Marketplaces to Stretch Healthcare Dollars
March 16, 2023  |  Healthcare

Amid a considerable expansion of Medicare plan choice and an increasingly complex Medicare market, online healthcare insurance marketplace GoHealth is making changes to its business...

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Saving Failed Payments Key to Securing Subscriber Lifetime Value
Saving Failed Payments Key to Securing Subscriber Lifetime Value
February 10, 2023  |  Subscriptions

New research has revealed a staggering gap in the number of subscription companies that track customer lifetime value, which ironically is one of the key...

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Failed Subscription Payments Do Damage but Are Fixable
Failed Subscription Payments Do Damage but Are Fixable
January 27, 2023  |  Subscription Commerce

If customer churn is an inevitable reality within the subscription industry, than involuntary churn is, perhaps, its unavoidable and unwanted cousin. Get the Full Story...

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Auto-Renewal Warnings Drive More Subscription Firms to Data-Based LTV Strategies
Auto-Renewal Warnings Drive More Subscription Firms to Data-Based LTV Strategies
January 19, 2023  |  Subscription Commerce

Subscription businesses must do a better job of locking in loyalty and rely less on tactics like auto-renewals that regulators dislike. Get the Full Story...

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Report: Subscription Companies Deploy Best Practices in Tough Economy 
Report: Subscription Companies Deploy Best Practices in Tough Economy 
January 10, 2023  |  Subscription Commerce

Subscription companies are looking to deploy best practices as they deal with an economic downturn. Get the Full Story Complete the form to unlock this...

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