loyal customers

Data Security Can Help Merchants Swing Consumer Loyalty Their Way
Data Security Can Help Merchants Swing Consumer Loyalty Their Way
July 05, 2023  |  eCommerce

As eCommerce merchants look to win the loyalty of customers who are on the fence, there are a range of factors that can be make...

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Brand Loyalty Falters as High Inflation Continues, Study Finds
Brand Loyalty Falters as High Inflation Continues, Study Finds
April 05, 2023  |  Consumer Insights

High inflation has made consumers cut back on everything but the necessities, and an unexpected characteristic has hit the chopping block: loyalty. PYMNTS’ data finds...

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Deal Chasing Becomes Mainstream — and Merchants Shouldn’t Be Happy
Deal Chasing Becomes Mainstream — and Merchants Shouldn’t Be Happy
March 06, 2023  |  Consumer Finance

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76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back
76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back
November 09, 2022  |  Checkout Conversion

In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever...

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