makeup

Ulta Beauty Steps Up Its Game With MAC Cosmetics Addition

Ulta Beauty Steps Up Its Game With MAC Cosmetics Addition
Ulta Beauty Steps Up Its Game With MAC Cosmetics Addition
March 14, 2017  |  Retail

When it comes to makeup brands, there is no brand bigger than Estée Lauder’s MAC Cosmetics. Get the Full Story Complete the form to unlock this...

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Sephora’s Brand Balancing Act
Sephora’s Brand Balancing Act
January 19, 2017  |  Retail

It is hard to overstate the degree to which Sephora has changed the game in cosmetics retail. One of physical retail’s few success stories in...

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