marketing

Convenience Stores Are Stepping up Their Personalization to Drive Loyalty

Convenience Stores Are Stepping up Their Personalization to Drive Loyalty
Convenience Stores Are Stepping up Their Personalization to Drive Loyalty
June 13, 2024  |  Retail

As convenience retailers compete for consumers’ loyalty, major players are leveraging shopper data to personalize their messaging, looking to drive deeper connections. Get the Full...

READ MORE >
Intuit to Preview AI-Powered Marketing Tools 
Intuit to Preview AI-Powered Marketing Tools 
June 13, 2024  |  Artificial Intelligence

Intuit, the maker of TurboTax, Credit Karma, QuickBooks and Mailchimp, will preview a new artificial intelligence (AI) system designed to help businesses increase revenue through...

READ MORE >
AI Marketers: The New Mad Men?
AI Marketers: The New Mad Men?
June 12, 2024  |  Artificial Intelligence

In the marketing arena, where creativity and innovation are paramount, a new contender is emerging: generative artificial intelligence (GenAI). Capable of producing content such as...

READ MORE >
United Airlines Launches Media Network Using App, Inflight Entertainment Screens
United Airlines Launches Media Network Using App, Inflight Entertainment Screens
June 07, 2024  |  Connected Economy

United Airlines has launched a media network that enables brands to deliver personalized advertising and offers to travelers.  Get the Full Story Complete the form...

READ MORE >
Meta Platforms to Introduce Free AI Chatbots on WhatsApp
Meta Platforms to Introduce Free AI Chatbots on WhatsApp
June 07, 2024  |  Facebook / Meta

Meta Platforms, the parent company of Facebook, is planning to introduce free artificial intelligence (AI) chatbots on WhatsApp as part of its strategy to monetize...

READ MORE >
AI in Commerce: 5 Essential Use Cases for B2B Operations
AI in Commerce: 5 Essential Use Cases for B2B Operations
May 24, 2024  |  Artificial Intelligence

It’s getting harder and harder to spell innovation without AI (artificial intelligence). Get the Full Story Complete the form to unlock this article and enjoy...

READ MORE >
How Businesses Can Navigate the AI Search Shake-Up
How Businesses Can Navigate the AI Search Shake-Up
May 17, 2024  |  eCommerce

Google’s latest unveiling of artificial intelligence (AI)-powered search tools has sent ripples through the business world, prompting leaders to rethink their digital strategies. The tech giant’s...

READ MORE >
Report: McDonald’s to Launch Digital Marketing Fund, Add Ordering Channels
Report: McDonald’s to Launch Digital Marketing Fund, Add Ordering Channels
May 09, 2024  |  ResTech

McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. Get the Full Story...

READ MORE >