marketing

Keeping Beer, Profits And Data Flowing

How Food Delivery Platforms Can Move Beyond Big City Takeout
How Food Delivery Platforms Can Move Beyond Big City Takeout
March 20, 2018  |  Retail

Before Chris Meaux started Waitr, he was living in a quiet area of the Dallas Metroplex called Southlake in the early 2010s. But he realized...

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How Analytics Can Help Fashion Brands And Retailers
How Analytics Can Help Fashion Brands And Retailers
March 16, 2018  |  Retail

What does it take for a fashion brand to stay on top of the trends? A lot of market data. But not all brands excel...

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Why Retailers Should Stop Focusing On Millennials
Why Retailers Should Stop Focusing On Millennials
March 16, 2018  |  Retail

Remember the baby boomers? Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

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Chargeback Automation Is An Opportunity For Scale
Chargeback Automation Is An Opportunity For Scale
March 15, 2018  |  Startups

Businesses that hope to make 2018 a big growth year must start by asking themselves: “Which of my business operations are non-scalable?” Those are the...

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Who’ll Win When Facebook Advertisers Flee?
Who’ll Win When Facebook Advertisers Flee?
March 05, 2018  |  eCommerce

Procter & Gamble made headlines last week when its Chief Brand Officer, Marc Pritchard, confirmed that the world’s largest advertiser cut $200 million of digital...

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Cardlytics Appoints Two Executive Hires
Cardlytics Appoints Two Executive Hires
March 02, 2018  |  Personnel

To help expand its advertiser relationships and assist financial institutions with their loyalty programs, Cardlytics has appointed two new executives. Randall Beard will become group president,...

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Facebook To Confirm Political Ad Buyers Via Snail Mail
Facebook To Confirm Political Ad Buyers Via Snail Mail
February 19, 2018  |  Facebook / Meta

Anyone wanting to purchase an election-related advertisement on Facebook’s U.S.-based social media platform will now get a postcard in the mail to verify their identity....

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