MrBeast Burger

Red Robin Sees Delivery Sales Fall After Axing MrBeast Burger
Red Robin Sees Delivery Sales Fall After Axing MrBeast Burger
August 18, 2023  |  Delivery

Red Robin Gourmet Burgers is seeing delivery orders drop — a decrease in line with industry-wide trends but compounded by the restaurant’s turn away from...

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Is MrBeast’s Pivot From Burgers to CPG Bad News for Influencer-Helmed Brands?
Is MrBeast’s Pivot From Burgers to CPG Bad News for Influencer-Helmed Brands?
June 21, 2023  |  Restaurant innovation

As virtual restaurant companies tap influencers’ wide audiences to generate hype in the absence of physical touchpoints, blockbuster YouTuber MrBeast (162 million subscribers) appears to...

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1 in 5 Restaurant Customers Look to Influencers for Recommendations
1 in 5 Restaurant Customers Look to Influencers for Recommendations
June 20, 2023  |  Consumer Insights

As restaurants look for new ways to reach consumers in the digital world, influencer partnerships can be key, PYMNTS data reveals. By the Numbers In...

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MrBeast Burger Taps In-Car Payments to Boost Convenience
MrBeast Burger Taps In-Car Payments to Boost Convenience
March 15, 2023  |  Restaurant innovation

As restaurants remove payment friction to drive digital sales, MrBeast Burger is leveraging in-car capabilities. Tech provider Mavi.io, which creates in-car ordering and payment features,...

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Will MrBeast Burger’s Digital Success Translate to Physical Restaurants?
Will MrBeast Burger’s Digital Success Translate to Physical Restaurants?
August 31, 2022  |  Restaurant innovation

As virtual restaurant brands look to convert their digital followings into long-term omnichannel success, some are turning their focus to brick-and-mortar. For instance, take MrBeast...

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