Netflix

Netflix Launches Beta Test for Gaming on More Devices
Netflix Launches Beta Test for Gaming on More Devices
August 15, 2023  |  Subscriptions

Netflix is rolling out a limited beta test of games to a small number of members in Canada and the U.K. on select TVs. Within...

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Disney Subscriptions Price Hike Could Signal Shift to Higher-Value Customers
Disney Subscriptions Price Hike Could Signal Shift to Higher-Value Customers
August 13, 2023  |  Subscriptions

The House That Mickey Built may be following in Netflix’s footsteps when it comes to subscriptions. During the company’s Q3 2023 earnings presentation last week...

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Disney+ Streaming Service Sheds 7.4% of Subscribers in Q3
Disney+ Streaming Service Sheds 7.4% of Subscribers in Q3
August 10, 2023  |  Earnings

Disney+ streaming service subscribers fell in the fiscal third quarter, even as The Walt Disney Co. made plans to raise monthly fees, crack down on...

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Netflix Looks for Partners Beyond Microsoft to Boost Ad-Supported Tier
Netflix Looks for Partners Beyond Microsoft to Boost Ad-Supported Tier
July 27, 2023  |  Streaming

When Netflix chose Microsoft over the likes of Comcast and Google as the launch partner for its ad-supported tier in 2022 it surprised many, but...

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Netflix Adds New Tool for Navigating Content
Netflix Adds New Tool for Navigating Content
July 24, 2023  |  Streaming

Netflix has added a new tool for navigating content. The new My Netflix tool has a dedicated tab that includes shortcuts to content the user has...

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Netflix Continues to Cut Offerings, Grows by 6 Million Subscribers 
Netflix Continues to Cut Offerings, Grows by 6 Million Subscribers 
July 20, 2023  |  Subscription Commerce

While subscriptions-based services feel the need to overcompensate to get a subscriber, Netflix is doing the opposite. In fact, it continues to give less and...

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Netflix Reduces Availability of Lowest Priced Ad-Free Plan
Netflix Reduces Availability of Lowest Priced Ad-Free Plan
July 19, 2023  |  Streaming

Netflix has dropped its cheapest monthly plan that doesn’t include ads. The streaming giant’s $9.99 Basic plan is no longer available for new customers in...

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Costco’s Membership Crackdown Follows Netflix’s Lead, But Will It Backfire?
Costco’s Membership Crackdown Follows Netflix’s Lead, But Will It Backfire?
June 28, 2023  |  Subscriptions

Costco is taking a page from Netflix’s book, cracking down on membership sharing, but the wholesaler may be overlooking a key difference between its membership...

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Netflix Steps Into Connected Experience Space With Pop-Up Restaurant
Netflix Steps Into Connected Experience Space With Pop-Up Restaurant
June 14, 2023  |  Commerce Connected

Netflix’s new pop-up eatery comes as brands leverage restaurants to create physical touchpoints to connect with consumers, either building on existing affinity or looking to...

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