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Putting A Famous Face To A Product

Putting A Famous Face To A Product
Putting A Famous Face To A Product
March 30, 2019  |  Retail

Celebrity-backed brands are nothing new. As PYMNTS has previously reported, the original celebrity-endorsed products date back as the far as the 1760s, when the British royal family...

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Daimler Eyes Self-Driving Truck Market With Stake In Robotics Firm
Daimler Eyes Self-Driving Truck Market With Stake In Robotics Firm
March 29, 2019  |  Partnerships / Acquisitions

German carmaker Daimler, which sells the most Class 8 tractor-trailer semi trucks, will take a majority stake in Torc Robotics, a U.S. autonomous vehicle technology...

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982M Email Accounts Leaked From Online Database
982M Email Accounts Leaked From Online Database
March 29, 2019  |  Security & Fraud

Close to 1 billion email accounts were leaked by a marketing company in what some researchers are calling the “biggest and most comprehensive email database”...

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Could Starbucks’ Revamped Rewards Alienate Customers?
Could Starbucks’ Revamped Rewards Alienate Customers?
March 29, 2019  |  Retail

Research and analysis firm Bernstein said Starbucks’ changes to its rewards program could alienate some of its customers, according to a report by CNBC. The...

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Lyft Shares Jump 20 Pct With IPO Debut
Lyft Shares Jump 20 Pct With IPO Debut
March 29, 2019  |  Investments

Lyft shares had a strong debut on Friday (March 29), trading at $87.24, which is 20 percent higher than its IPO price of $72, according...

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MoviePass Challenger Sinemia Said It Cancelled 3 Pct Of Accounts Due To Fraud
MoviePass Challenger Sinemia Said It Cancelled 3 Pct Of Accounts Due To Fraud
March 29, 2019  |  Security & Fraud

Sinemia, the movie subscription service in direct competition with MoviePass, surprised customers by cancelling a number of accounts, according to a report by TechCrunch. Get...

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Want To Build A Retail Experience? Get An Incubator
Want To Build A Retail Experience? Get An Incubator
March 29, 2019  |  Innovation

You’ve probably gotten the memo already, but in case you missed the message, here you go: Mere retail is boring. Mere retail is not enough....

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Sizzle Fizzle: Lyft’s Liftoff Sizzles
Sizzle Fizzle: Lyft’s Liftoff Sizzles
March 29, 2019  |  Sizzle/Fizzle

IPOs are everywhere, it seems, but Lyft may be a special case. Get the Full Story Complete the form to unlock this article and enjoy...

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Comviva Plans To Grow Contactless In India; Scotiabank Rolls Out Digital Mortgage Experience
Comviva Plans To Grow Contactless In India; Scotiabank Rolls Out Digital Mortgage Experience
March 29, 2019  |  Global Payments

Welcome to The Axis, your late look at payments news from around the world. Coverage includes Comviva’s plans to accelerate contactless payment growth in India. Scotiabank...

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