There’s an old saying in politics: “If you want a friend, get a dog.” Extend that to commerce, sans canine, and you get this: “If you...
What makes a consumer loyal? There really is no magic formula, and brands are spending serious money on strategies before truly answering this question. Rewards...
How to get customers to stay loyal? To win the game of hearts and minds? Meet them on their own turf — on the devices...
Today, nationwide, Americans are celebrating the joys of hard work and earning an honest day’s living by sleeping late, going one last time to the beach...
With eCommerce pushing competition to a higher level, it should come as no surprise that all brands are looking for new ways to raise the...
Merchants and consumers alike have a host of reasons to love financing. Consumers get to purchase more or better than their cash budgets might have...
Starbucks Corp announced that it is expanding its loyalty rewards program at grocery stores to include more products in an effort to win more customers...
Acorns, the microinvesting app, has reportedly added Airbnb, the homesharing service, to its rewards program. According to a report, the rewards program, dubbed “Found Money,”...
Not every company can be Apple – pulling in droves of consumers with a cult-like adoration of its products without offering the slightest hint of a...