Walmart’s latest foray into shoppable video will seem familiar to fans of the Hallmark channel. The retail giant has teamed up with TikTok and Roku to launch its first-ever shoppable series,...
How many people have seen those video screen kiosks or iPads in airports featuring interesting clips and little commercials and thought, “this would be an...
Sure, product placement might inception a consumer into purchasing a car, soft drink or outfit later, but then again, it might not. Even if consumers...