Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

Social Media Shoppers Are Minority but Highly Satisfied

Social Media Shoppers Are Minority but Highly Satisfied
Social Media Shoppers Are Minority but Highly Satisfied
August 03, 2023  |  Social Commerce

Fourteen percent of consumers, representing approximately 36 million shoppers, buy items through social media. Get the Full Story Complete the form to unlock this article...

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China’s Child Screen Time Protections Could Hurt Social Media Giants
China’s Child Screen Time Protections Could Hurt Social Media Giants
August 02, 2023  |  Legal & Regulation

China’s internet regulator has introduced regulations to keep kids from spending too much time online. Get the Full Story Complete the form to unlock this...

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Pinterest Says Interest in Shoppable Posts Jumped By 50%
Pinterest Says Interest in Shoppable Posts Jumped By 50%
August 02, 2023  |  Social Commerce

Pinterest says its efforts to become a shopping destination are bearing fruit. Get the Full Story Complete the form to unlock this article and enjoy...

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Report: Meta Tinkers With Chatbot ‘Personas’ to Keep Users Engaged
Report: Meta Tinkers With Chatbot ‘Personas’ to Keep Users Engaged
August 01, 2023  |  Artificial Intelligence

Would chatting with an artificial intelligence (AI)-powered Abe Lincoln keep you on Facebook? Get the Full Story Complete the form to unlock this article and enjoy...

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Meta’s Twitter Rival App Threads Rolls Out Major Updates
Meta’s Twitter Rival App Threads Rolls Out Major Updates
July 28, 2023  |  Facebook / Meta

Threads has lost over half of its users since its launch this month. To staunch the hemorrhaging, Meta rolled out its first major update of...

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McDonald’s Isn’t Grimacing at Its Social Media Sales Boost
McDonald’s Isn’t Grimacing at Its Social Media Sales Boost
July 27, 2023  |  ResTech

McDonald’s is leveraging social media to bring younger consumers into the fold, following on the success of its “Grimace’s Birthday” push with more digital events. Get...

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Snap’s Global Expansion Shows Promise, but Revenue Tells Different Story
Snap’s Global Expansion Shows Promise, but Revenue Tells Different Story
July 26, 2023  |  Social Commerce

Quarter after quarter, retailers have been singing the same old song, citing macroeconomic challenges as the hook. While the hook remains the same, there’s a...

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X Offers Discounts and Incentives to Win Back Advertisers
X Offers Discounts and Incentives to Win Back Advertisers
July 25, 2023  |  Social Commerce

X, the social media platform formerly known as Twitter, is reportedly trying to gain back advertisers. Get the Full Story Complete the form to unlock...

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