Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

Twitter Rebrands as X in Move Toward Becoming ‘Everything App’

Twitter Rebrands as X in Move Toward Becoming ‘Everything App’
Twitter Rebrands as X in Move Toward Becoming ‘Everything App’
April 11, 2023  |  Connected Economy

Twitter is no more, at least on paper. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

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TikTok Ad Spending up 11% Despite Ban Threat
TikTok Ad Spending up 11% Despite Ban Threat
April 06, 2023  |  Retail

TikTok might get banned in the U.S., but advertisers apparently aren’t behaving that way. Get the Full Story Complete the form to unlock this article...

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Paying for Verified Blue Checkmarks Could Hurt Brands and Retailers
Paying for Verified Blue Checkmarks Could Hurt Brands and Retailers
April 04, 2023  |  Retail

After acquiring Twitter for $44 billion in 2022, Elon Musk publicized the idea of paying for the coveted blue checkmark, which was met with mixed...

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Musk’s Plans to Forge a Financial Ecosystem May Face Harsh Realities  
Musk’s Plans to Forge a Financial Ecosystem May Face Harsh Realities  
April 03, 2023  |  Payment Methods

It’s one thing to envision building a financial ecosystem: A digital front door where users lock into a continuum of banking, payments, app-driven activities that...

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Elon Musk Envisions Twitter as a $250 Billion PayPal Rival
Elon Musk Envisions Twitter as a $250 Billion PayPal Rival
April 02, 2023  |  Payments Innovation

Elon Musk has reportedly outlined his vision for Twitter: a $250 billion payments company. Get the Full Story Complete the form to unlock this article...

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LTK Now Enables Delivery of Social Media Ads Via Creators’ Accounts
LTK Now Enables Delivery of Social Media Ads Via Creators’ Accounts
March 31, 2023  |  Retail

Influencer marketing platform LTK now enables brands to deliver social media advertising from content creators’ accounts. Get the Full Story Complete the form to unlock...

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Does Livestream Shopping Have a Future? 
Does Livestream Shopping Have a Future? 
March 28, 2023  |  Retail

HSN and QVC both pioneered the concept of live, televised shopping, enabling customers to witness product demonstrations and make purchases in real time. Traditionally popular...

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What a Ban on TikTok in the US Could Mean for Brands and Retailers
What a Ban on TikTok in the US Could Mean for Brands and Retailers
March 24, 2023  |  Retail

TikTok CEO Shou Zi Chew testified before the House Committee on Energy and Commerce for about five hours on Thursday (March 23). Throughout the hearing,...

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