Star Rewards

How The Gap Hopes To Capture Consumers With A More Open Take On Loyalty
How The Gap Hopes To Capture Consumers With A More Open Take On Loyalty
August 13, 2018  |  Retail

Loyalty rewards for shoppers are not new to the Gap, or its associated brands, Banana Republic, Athleta and Old Navy. For those who carry either...

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Macy’s Revamps Star Rewards Loyalty Program
Macy’s Revamps Star Rewards Loyalty Program
September 28, 2017  |  Retail

In recent retail news, department store Macy’s announced Wednesday (Sept. 27) that it has reinvented its Star Rewards loyalty rewards program, according to reports from...

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