The Fresh Market

Grocers’ Contextual Commerce Efforts Reached New Digital Spaces in 2023
Grocers’ Contextual Commerce Efforts Reached New Digital Spaces in 2023
December 29, 2023  |  Connected Economy

Throughout 2023, grocers stepped up their contextual commerce initiatives, not only expanding shoppable recipe content but also reaching new devices and digital platforms. Take, for...

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Grocers Tap Contextual Commerce in Bid to Grow Digital Engagement
Grocers Tap Contextual Commerce in Bid to Grow Digital Engagement
August 31, 2023  |  Retail

This week in grocery, Weis Markets and The Fresh Market leverage contextual commerce to drive loyalty and engagement, Dollar General looks to expand its produce...

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Albertsons, Other Grocers Expand Digital Offerings to Boost Omnichannel Adoption
Albertsons, Other Grocers Expand Digital Offerings to Boost Omnichannel Adoption
August 17, 2023  |  Retail

This week in grocery, Albertsons adds nutrition tools to drive digital adoption, The Fresh Market adds prepared meals to its eCommerce site, and eGrocer Hungryroot’s...

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YouTube Presents Contextual Commerce Opportunity for Food Brands 
YouTube Presents Contextual Commerce Opportunity for Food Brands 
July 24, 2023  |  Social Commerce

Among consumers who make purchases from social media, PYMNTS research shows, food and beverage shoppers disproportionately turn to YouTube to find inspiration and products. By...

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Instacart to Add Chatbot as Grocers Push Boundaries on Digital Content
Instacart to Add Chatbot as Grocers Push Boundaries on Digital Content
March 02, 2023  |  Retail

This week in grocery, Instacart taps AI as supermarkets test shoppable content and new formats. OpenAI, creator of artificial intelligence (AI) chatbot ChatGPT, announced Wednesday...

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Smaller Grocers Playing Loyalty Catch-Up
Smaller Grocers Playing Loyalty Catch-Up
October 13, 2022  |  Retail

A shift is emerging between grocers that have the resources and the scale to make a subscription model possible, and smaller brands for which a...

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Grocery Roundup: Kroger Expands Virtual Food Court Partnership; Aldi Opens Frictionless Store
Grocery Roundup: Kroger Expands Virtual Food Court Partnership; Aldi Opens Frictionless Store
July 21, 2022  |  Retail

As grocers look to win consumers’ loyalty, many are seeking to meet a greater share of their shoppers’ food needs, offering not only raw ingredients...

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Grocery Roundup: Kroger Boosts Digital Ad Business; Funds Pour in for eGrocery Marketplaces
Grocery Roundup: Kroger Boosts Digital Ad Business; Funds Pour in for eGrocery Marketplaces
March 31, 2022  |  Commerce

As food costs continue to rise at an alarming rate, grocers are forced to choose between absorbing the cost, seeing their already narrow margins become...

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Grocery Roundup: Ultrafast Grocers Hit Hard by Russia Sanctions
Grocery Roundup: Ultrafast Grocers Hit Hard by Russia Sanctions
March 10, 2022  |  Retail

With Russia’s heavy involvement in the ultrafast grocery space around the world, United States 15-minute eGrocers are being heavily impacted by the sanctions placed on...

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