Social media platforms like Facebook, Instagram, TikTok and YouTube have become an integral part of daily life for millions of users worldwide, revolutionizing communication, connectivity and consumer behavior. Get the Full...
TikTok’s troubles apparently go beyond a possible ban in the U.S. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
For consumers making purchases via social media platforms, PYMNTS Intelligence research reveals, staying within their comfort zone is a top priority. Get the Full Story...
European regulators want to question Big Tech firms about potential threats of generative artificial intelligence (AI). Get the Full Story Complete the form to unlock...
Former Treasury secretary Steven Mnuchin is assembling a group of investors to attempt to purchase TikTok. Get the Full Story Complete the form to unlock...
American lawmakers have approved a bill that could ban TikTok in the U.S. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding shoppable content, such as interactive ads and streaming, could go a long way...
Fast-fashion giant Shein is reportedly facing scrutiny under the European Union’s Digital Services Act (DSA). Get the Full Story Complete the form to unlock this...
With consumers increasingly expecting their shoppable media experiences to flow more seamlessly between entertainment and commerce, traditional shopping networks such as HSN and QVC are...