TikTok

TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 

TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 
TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 
June 21, 2023  |  Retail

In a bid to compete with rivals like Shein and Amazon, TikTok is broadening its online retail offerings. ByteDance, the Chinese parent company of the...

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How Creators Influence Brands — and Why They Listen 
How Creators Influence Brands — and Why They Listen 
June 20, 2023  |  Retail

While skinny jeans have been on the outs for a few years, staying trends include the “clean girl” aesthetic and Crocs, according to Gen Z...

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TikTok Looks to Southeast Asia to Drive eCommerce Growth
TikTok Looks to Southeast Asia to Drive eCommerce Growth
June 15, 2023  |  Social Commerce

TikTok will invest billions in Southeast Asia as it undergoes scrutiny elsewhere in the world. Get the Full Story Complete the form to unlock this...

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Walmart Adds NBCUniversal to Stable of Omnichannel Partners
Walmart Adds NBCUniversal to Stable of Omnichannel Partners
June 15, 2023  |  Retail

Walmart and NBCUniversal have teamed to test retail media-powered ads within live sports streaming. Get the Full Story Complete the form to unlock this article...

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Twitter Faces Legal Battle Over Copyright Infringement
Twitter Faces Legal Battle Over Copyright Infringement
June 14, 2023  |  Legal & Regulation

The National Music Publishers’ Association has filed a lawsuit against Twitter, alleging that the platform has been using copyrighted music without permission. Get the Full...

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ByteDance Chasing WeChat in the Super-App Race With Douyin
ByteDance Chasing WeChat in the Super-App Race With Douyin
June 14, 2023  |  Connected Economy

ByteDance, the parent company of popular social media app TikTok, is on a mission to become China’s next “everything app” to rival the success of WeChat by Tencent. ...

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Food Brands Eye Social Commerce Despite Disappointing Results
Food Brands Eye Social Commerce Despite Disappointing Results
June 12, 2023  |  Social Commerce

Food brands may be looking for ways to capitalize on the potential of social media commerce, but for now, PYMNTS research indicates, potential is all...

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TikTok’s D’Amelios Launch Influencer-Focused Management Firm
TikTok’s D’Amelios Launch Influencer-Focused Management Firm
June 11, 2023  |  Connected Economy

TikTok celebrity family the D’Amelios are launching a management company aimed at fellow influencers. Get the Full Story Complete the form to unlock this article and enjoy...

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