As Hasbro and Mattel revamp their strategies, the toy industry is entering a phase driven by digital transformation and consumer connectivity. Hasbro is capitalizing on...
After years of consumers cutting back on nonessential retail purchases, Mattel is now starting to feel optimistic about the future of toys sales. Get the...
At this point, everyone is seeing Barbie pink, whether you like it or not. And that’s a vision toymaker Mattel has ambitious plans to sustain. ...
The toy industry will soon gather for what insiders used to call “CES with stairs.” That was when the Toy Fair was actually in a...
The toy industry saw a dip in sales during its first holiday season without Toys R Us. Get the Full Story Complete the form to...
With the fall of Toys R Us impacting sales, Hasbro fell short of third-quarter earnings and revenue estimates. The company reported revenues of $1.57 billion...
Retailers are stepping up their kid-friendly offerings amid a growing toy market – and a void left by the closure of Toys R Us –...
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Sales of toys around the world are on the move: The NPD Group found that toy industry sales topped $18.4 billion for the first half of...