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Social Commerce Holdouts Skeptical of Cross-Pollination
Social Commerce Holdouts Skeptical of Cross-Pollination
March 28, 2024  |  Social Commerce

Many consumers are put off by social commerce, not wanting to have their social connection interrupted by product promotion. By the Numbers For the report...

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Social Apps Race to Monetize Shoppable Commerce Opportunity
Social Apps Race to Monetize Shoppable Commerce Opportunity
March 22, 2024  |  Social Commerce

As contextual commerce transforms online shopping, social media platforms are seizing the opportunity to integrate purchasing into their platforms. These apps and websites, once just...

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