Versace

Fashion Brands Drop Virtual Goods to Drive Omnichannel Engagement
Fashion Brands Drop Virtual Goods to Drive Omnichannel Engagement
July 15, 2024  |  Retail

From the metaverse to video game worlds, fashion companies are releasing digital clothing and accessories to create new sales opportunities and get consumers to engage...

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Report: Luxury Brands Offer ‘Unprecedented’ Discounts in China Amid Economic Slowdown
Report: Luxury Brands Offer ‘Unprecedented’ Discounts in China Amid Economic Slowdown
June 14, 2024  |  Retail

Luxury brands in China are reportedly resorting to “unprecedented” discounts to sell unsold inventory and entice cautious Chinese consumers. The price cuts reflect growing concerns...

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