Walmart Dominates Amazon in Food Sales; Millennials, Gen Z Spur Brilliant Earth’s Growth; Consumers Spend More in August

By  |  September 17, 2021
 | 
Walmart Food Sales

Brilliant Earth is looking at millennials and Gen Z customers as the key cogs in their long-term future. Plus, consumer spending rebounds in August behind back-to-school shopping and a rise in eCommerce, and Walmart’s share of the food and beverage business dwarfs Amazon’s.

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    Data:

    0.7%: Increase in U.S. consumer spending in August.

    15.1%: Rise in retail and food sales from August 2020 to August 2021.

    18.9%: Walmart’s share of the total food and beverage market in 2021 Q2.

    5%: Share of Amazon’s total sales comprised of food and beverage products in 2021 Q2.

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    28%; 39%: Portion of millennials who are online-native shoppers and mobile-native shoppers, respectively.


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