Digital Consumer Onboarding

New Report: SMS-Based Outreach Helps Merchants Authenticate Consumers, Boost Online Sales The PYMNTS “Digital Consumer Onboarding Tracker®,” a partnership with Melissa, examines the latest KYC, digital onboarding and online verification news and trends. The Tracker also examines the roles alternative data sources and related technologies, such as advanced analytical tools, can play in this space as onboarding needs grow more sophisticated.
Inside the November Tracker
  • An interview with Sam Shames, co-founder and chief operating officer of Boston-based thermal wellness bracelet startup Embr Labs, on leveraging text-based outreach to counter cart abandonment and engage consumers
  • The latest digital onboarding developments, including Tesla’s moves to enable consumers to sign in to their accounts using text message-based verification and a study revealing that 51% of North American banks still require consumers to visit in person to complete their account sign-ups
  • A Deep Dive examining how companies and financial institutions are tapping SMS-based verification measures to onboard consumers and keep their accounts secure

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