Monetizing Digital Intent: Using Behavior As A Service To Drive Top-Line Growth

Behavioral Analytics Helps FIs Spot Fraudsters Posing as Legitimate Businesses Fraudsters create synthetic identities to impersonate legitimate businesses and can bust out with thousands of dollars in credit before being caught. In this month’s Monetizing Digital Intent Tracker, a PYMNTS and Neuro-ID collaboration, Angie Dobbs, VP of fraud and risk at financial software company Wave, explains how behavioral analytics can uncover when synthetic identities are in play before they cause harm.

Inside the February/March Tracker

An interview with Angie Dobbs, vice president of fraud and risk at financial software company Wave, about how behavioral analytics can minimize the threat of synthetic identity fraud
The latest behavioral analytics developments, including how 67% of companies experienced some sort of external fraud in the past year and why the amount of personally identifiable information (PII) circulating the web has grown by 150% in the past two years
PYMNTS Intelligence analyzing the effects synthetic identity fraud can have on organizations and how behavioral analytics can be a potent weapon against it