Beauty news and trends

Estée Lauder Laments ‘Lost Agility’ and Cuts up to 7K Jobs
Earnings // February 04, 2025

Consumer pullback around the world is leading Estée Lauder to cut thousands of jobs. The beauty brand released earnings Tuesday (Feb. 4) showing declining or flat sales in its markets around the globe, especially in Asia, where sales fell by double digits. Speaking to analysts during an earnings call,...

P&G Meets Shifting Shopper Expectations With Household Staples, Digital Innovation
Earnings // January 22, 2025

The way shoppers shop has changed over the past five years. However, as Procter & Gamble’s second-quarter 2025 earnings showed, some things remain the same. Consumers need household staples like cleaning products, toilet paper and laundry detergent. “The P&G team delivered an acceleration in organic...

CEO Interview: Skincare Brand Takes Loyalty — and Data — Personally
Loyalty & Rewards // November 29, 2024

For brands like 100% Pure, a high-end beauty company founded on the principle of natural, non-toxic products, the digital landscape is a challenge and opportunity. Over the past two decades, the brand has grown from a small operation in a Napa farmhouse to a thriving...

ChatGPT Flexes Muscles in Unexpected Arena as Estée Lauder Beauty Consultant
Artificial Intelligence // November 25, 2024

Beauty companies increasingly use artificial intelligence to transform how they develop and market products, with personalization and convenience at the forefront. Beauty juggernaut Estée Lauder Companies partnered with OpenAI this month to implement AI across its brands. The companies built 240 AI applications to analyze...

Interviews & Exclusives
CEO Interview: Skincare Brand Takes Loyalty — and Data — Personally

November 29, 2024
For brands like 100% Pure, a high-end beauty company founded on the principle of natural, non-toxic products, the digital landscape is a challenge and opportunity. Over the past two decades, the brand has grown from a small operation in a Napa farmhouse to a thriving business with a loyal customer base, thanks to its ability […]

ChatGPT Flexes Muscles in Unexpected Arena as Estée Lauder Beauty Consultant

November 25, 2024
Beauty companies increasingly use artificial intelligence to transform how they develop and market products, with personalization and convenience at the forefront. Beauty juggernaut Estée Lauder Companies partnered with OpenAI this...

Walmart and Amazon Race to Address Consumer Price Anxiety

October 18, 2024
Retail giants Walmart and Amazon are reacting to consumers’ anxieties about holiday spending by rolling out more deals earlier. Walmart announced Thursday (Oct. 17) the launch of its Thanksgiving meal...

eCosmetics Co-Founder Bridges the Trust Gap for Online Beauty Shoppers

June 10, 2024
As beauty brands look for ways to gain digital shoppers without being able to offer in-store product trials, eCosmetics is seeing sampling prove vital to winning over new customers. Alex...

Quick Reads
Estée Lauder Laments ‘Lost Agility’ and Cuts up to 7K Jobs

February 04, 2025
Consumer pullback around the world is leading Estée Lauder to cut thousands of jobs. The beauty brand released earnings Tuesday (Feb. 4) showing declining or flat sales in its markets around the globe, especially in Asia, where sales fell by double digits. Speaking to analysts during an earnings call, CEO Stéphane de La Faverie discussed some of the factors that have […]

Ulta Aims for 50 Million Loyalty Members and 200 New Stores

October 17, 2024
Ulta Beauty plans to open 200 new stores as part of a long-term strategy announced this week. At its investors’ day Wednesday (Oct. 16), the beauty retailer said it hopes...

Report: Cherry Considers Offering Bonds Tied to BNPL for Cosmetic Surgery

September 16, 2024
Cherry is reportedly gauging investors’ interest in a potential bond tied to buy now, pay later (BNPL) loans for dental or medical aesthetic treatments like cosmetic surgery. The startup payment company...

E.l.f. Begins Selling Physical Products Through Roblox Virtual Kiosk

July 01, 2024
Beauty brand e.l.f. has expanded its partnership with virtual world and gaming platform Roblox to include real-world commerce. In the new virtual kiosk within the e.l.f. Up! experience on Roblox,...