Mattel news and trends

CPG CEOs Say Consumers Keep Buying Despite Affordability Pressures
Consumer Insights // February 13, 2026

If one theme connected fourth-quarter earnings calls across consumer packaged goods companies and discretionary brands, such as toymakers, it was the emergence of a consumer economy defined by prioritization rather than a full-fledged pullback. Get the Full Story Complete the form to unlock this article...

Mattel Says Retailers Are Stocking Up for Holiday Shopping Season
Retail // October 21, 2025

Retailers have begun stocking up on toys and games ahead of the holiday shopping season, having seen growing demand from consumers, Mattel Chairman and CEO Ynon Kreiz said Tuesday (Oct. 21) during the company’s third quarter earnings call. Get the Full Story Complete the form...

Mattel Reports 6% Sales Decline in Uncertain Trade Environment
Earnings // July 23, 2025

An uncertain trade environment impacted Mattel’s sales in the U.S. in the second quarter, executives said Wednesday (July 23). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

Barbie Gets a Brain: OpenAI Partnership Puts Conversational AI in Mattel Toys
Artificial Intelligence // June 28, 2025

Hot Wheels and Barbie’s Dreamhouse just got a software update. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

Interviews & Exclusives
CPG CEOs Say Consumers Keep Buying Despite Affordability Pressures

February 13, 2026
If one theme connected fourth-quarter earnings calls across consumer packaged goods companies and discretionary brands, such as toymakers, it was the emergence of a consumer economy defined by prioritization rather than a full-fledged pullback. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — […]

Quick Reads
Mattel Says Toy-Based Movies and Adult Collectors Drive 10% Q2 Growth

August 05, 2026
Toy-based films and adult collectors helped drive Mattel’s growth in the second quarter, Mattel Chairman and CEO Ynon Kreiz said during a Tuesday (Aug. 4) earnings call. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, […]

Mattel Says Retailers Are Stocking Up for Holiday Shopping Season

October 21, 2025
Retailers have begun stocking up on toys and games ahead of the holiday shopping season, having seen growing demand from consumers, Mattel Chairman and CEO Ynon Kreiz said Tuesday (Oct....

Mattel Reports 6% Sales Decline in Uncertain Trade Environment

July 23, 2025
An uncertain trade environment impacted Mattel’s sales in the U.S. in the second quarter, executives said Wednesday (July 23). Get the Full Story Complete the form to unlock this article and...

Mattel Mulls AI-Powered Toys With OpenAI Partnership

June 12, 2025
Mattel reportedly teamed with OpenAI to weave artificial intelligence into its products. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...