Mobile Rewards Platform Startup Kiip Goes International

By  |  August 8, 2012
 | 

Kiip, a payments startup working to develop a rewards platform for mobile users, has signed a deal with the UK’s Yo! Sushi restaurant chain to deliver coupons to its users.

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    Kiip works by letting developers offer rewards from directly within their applications. For example, the developer of a game for iOS could use Kiip to link players to Amazon rewards, generating revenue for both Amazon and the developer.

    The company also has its own digital wallet, called “Kiipsake,” that lets users store the rewards they earn through apps powered by Kiip, and redeem them through a dedicated app, rather than through email and a web browser.

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