Groupon is planning to build a network of warehouses in North America to support its physical goods service Groupon Goods, The Wall Street Journal reported on August 27.
The daily deals provider indicated that the first warehouse may be built in Kentucky, but it did not elaborate on a timeline for the project.
“By bringing the shipping in house, we would improve margins,” CEO Eric Lefkofsky told the media outlet. “It will still be a curated selection of items, we’re not going to sell everything.”
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