SEQR Readies Team for Expansion Into U.S.

In response to taking a new role at Seamless, Cole said in the release that she considered leading U.S. sales for the company to be a privilege.

“Mobile payments is growing dramatically and Seamless, through the mobile payment solution SEQR, has enormous opportunity to offer proven technology to the U.S. market. I am eager to get started,” she said.

According to the release, being independent and not an extension of a credit card payment gives SEQR a chance to compete amongst numerous other mobile payments competitors in the U.S. Market. Details of its plans to tackle the market were more thoroughly described in a recent interview with PYMNTS.

“The market for mobile payments is in a very expansive phase both int eh U.S. and internationally,” said Peter Fredell, CEO of Seamless, in the release. “[Cole] has exactly the passion and experience that we need to position ourselves and drive our current dialogue with merchants in the U.S. market.”