Study: Groupon’s Newest Merchant Partners Are Of Lesser Quality

By  |  May 14, 2012
 | 

A new study based on merchants’ Yelp ratings suggests that the businesses doing deals with Groupon these days are declining in quality.

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    According to the study conducted by Yale University’s Giorgos Zervas, the average rating of merchants partnering with Groupon “is declining as Groupon matures,” VentureBeat notes.

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