Runa To Help Staples Gain eCommerce Power

By  |  October 2, 2013
 | 

Staples announced its acqusition of Runa, a California-based e-commerce personalization startup, on Wedneday, according to a VentureBeat report. Financial details were not disclosed.

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    Runa tracks website activity of site visitors and customers, creating a profile and using the data to predict the best ads or promotions to show in real time to customers.

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    For more on Staples’ acquisition of Runa, click here.

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