Loyalty & Rewards

Loyalty & Rewards
Bilt Pays $300 Million for Sports Loyalty Platform Lava
November 02, 2026

Neighborhood commerce and rewards company Bilt is acquiring sports and entertainment loyalty platform Lava, according to a Monday (Nov. 2) news release. The $300 million deal brings Lava’s technology and partnerships with 56 professional sports franchises into Bilt’s “rapidly expanding neighborhood commerce ecosystem,” per the...

Loyalty & Rewards
American Express Turns Card Rewards Into Bank Deposits
October 29, 2026

American Express has introduced new ways for consumer and business cardholders in the United States to redeem rewards for a deposit into eligible American Express bank accounts, the company said in a Thursday (Oct. 29) press release. For consumers, U.S. Consumer Cash Back Card members...

Loyalty & Rewards
American Airlines Says Loyalty Program Drives Revenues and Margins
October 22, 2026

American Airlines’ loyalty program, AAdvantage, differentiates the company from its rivals and provides a competitive advantage, executives said Thursday (Oct. 22) during a third-quarter earnings call. “We said we’d lead in loyalty, and we are,” American Airlines CEO Robert Isom said during the call. “AAdvantage...

Loyalty & Rewards
Mastercard AI Assistant Helps Consumers Discover Unused Card Perks
October 21, 2026

Mastercard introduced an artificial intelligence assistant designed to help cardholders discover, understand and use the benefits offered by the cards they carry, the company said in a Wednesday (Oct. 21) press release. Dubbed “Mastercard Max,” the AI assistant can be delivered to cardholders through the...

Loyalty & Rewards
Delta CEO Credits Loyalty Program For Record September Quarter
October 12, 2026

Delta Air Lines’ loyalty program helped the company sustain its earnings while dealing with higher fuel costs during the quarter that ended in September, CEO Edward Bastian said Friday (Oct. 9) during an earnings call. “Our growing loyalty ecosystem is one of the most important...

Loyalty & Rewards
Credit Union Members Want Rewards on the Tech Agenda
October 06, 2026

Credit unions deciding where to put their next technology dollar are getting a different answer from consumers than they might expect. The PYMNTS Intelligence playbook “Credit Union Innovation Readiness: The Rewards Opportunity Credit Unions Can No Longer Ignore,” produced in collaboration with Velera, found in...

Loyalty & Rewards
Loyalty Programs Make Smaller Rewards Balances Spendable
October 05, 2026

Loyalty points are becoming more liquid as airlines give customers more choices over when and how much of their accumulated rewards to spend. American Airlines said in a Friday (Oct. 2) press release that AAdvantage members will soon be able to combine miles with cash...

Loyalty & Rewards
DraftKings CCO Explains How Crown Cash Unifies Loyalty Rewards
August 27, 2026

DraftKings customers have long had to think in different currencies depending on where they were playing. Points on the sportsbook. A separate tier system on the casino side. Something else again on Jackpocket. Crown Cash, the company’s new unified rewards currency, is meant to erase...

Loyalty & Rewards
Amex and Bread Kick Off NFL-Themed Card Rewards Program
August 26, 2026

American Express and Bread Financial have launched an NFL-related cards rewards program. The NFL Extra Points Credit Card program gives cardholders access to American Express (Amex) benefits, offers, experiences and protections, the companies announced in a news release Wednesday (Aug. 26). “We’re thrilled to welcome...