Loyalty & Rewards

Loyalty & Rewards
Airlines Raise The Price Of Loyalty
November 06, 2018

In the digital world, loyalty can work as a differentiator, a way to keep consumers amid fierce competition from many merchants. But loyalty also comes at a price, and as airlines enjoy strong demand, one major carrier is upping the cost for its top customers...

Loyalty & Rewards
First-Class Perks Include VR Tech On Alaska Air
September 25, 2018

Alaska Airlines announced that is partnering with French company SkyLights to pioneer a new virtual reality (VR) headset for its first-class passengers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

Loyalty & Rewards
Want To Reach Millennials? Embrace Digital Creativity
September 11, 2018

Is there a secret sauce for merchants to capture the evolving millennial? Those are the young consumers who are not that young anymore, and moving steadily toward the peak earning years of their lives — the consumers who have high expectations and are comfortable with everything...

Loyalty & Rewards
Google Gearing Up To Add Rewards To Google Play Store
September 06, 2018

Google may be gearing up to launch a reward system aimed at getting customers to make all their purchases via the Google Play Store. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Loyalty & Rewards
Major US Airlines Grow Loyalty Program Revenue
August 27, 2018

As airlines seek income beyond fares, carriers are turning to credit card offers to broaden their revenue streams. In the second quarter, major carriers in the U.S. earned more from loyalty and credit card programs than they did in the same period the prior year, The...

Loyalty & Rewards
J. Crew Launches Its First Rewards Plan To Win Back Shoppers
August 01, 2018

J.Crew has launched its first rewards program in a bid to lure back shoppers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...

Loyalty & Rewards
Flipkart To Roll Out Free Delivery Loyalty Program
August 01, 2018

Flipkart, the Indian eCommerce company being acquired by Walmart, will roll out a second loyalty program later in August. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...

Loyalty & Rewards
Air Canada Offers $1.7B To Buy Back Rewards Program
July 26, 2018

More than a decade after it spun off the business, Air Canada wants to buy back its reward program for C$2.25 billion ($1.72 billion). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Loyalty & Rewards
Starwood Devalues Points On Amex Card
July 12, 2018

Users of the Starwood Preferred Guest (SPG) American Express (Amex) card aren’t happy with the changes coming to their cards, which give them one-third fewer reward points for almost every dollar they spend. Get the Full Story Complete the form to unlock this article and enjoy unlimited...