Loyalty & Rewards

Loyalty & Rewards
Why Aren’t Rewards Redemptions Omnichannel?
January 11, 2018

If loyalty is the coveted grail of retailers when it comes to consumers — in other words, that sticky relationship that keeps ‘em buying — how to score points? Literally. As in points that are accrued and redeemed and which keep both merchants and consumers...

Loyalty & Rewards
Samsung Rewards Turns One
November 15, 2017

For the first birthday of Samsung Rewards, the Korean tech giant isn’t expecting to get any presents. Instead, the company plans to give out presents – one million of them, to be exact – to say “thank you” to the millions of users who have...

Loyalty & Rewards
Samsung’s Rewards Program Shares Status, Expansion Plans
November 14, 2017

In a company news release published Tuesday (Nov. 14), Samsung, Inc. revealed its loyalty rewards program, Samsung Rewards, has achieved above-projected growth. It also previewed several of its plans for the year ahead. “We created Samsung Rewards to give back to consumers who use Samsung...

Loyalty & Rewards
Why Deals Don’t Drive Loyalty
October 27, 2017

The selling point for Cheers was never the food; it was the fact that everybody knew your name. Talking the loyalty talk doesn’t inspire consumers to stick with a brand. Retailers, QSRs and any other business that wants to enjoy true customer loyalty must walk...

Loyalty & Rewards
Hilton And Amazon: Getting The Point Of Loyalty Programs
October 12, 2017

Rewards-based loyalty programs benefit customers and businesses alike, but the mechanisms and philosophies behind delivering those benefits are changing. One of the companies leading the charge is Hilton Hotels, which just teamed up with Amazon to allow loyalty program members to redeem points on the...

Loyalty & Rewards
Ubiquity And The Holy Grail Of Rewards Redemption
October 04, 2017

Consumers don’t really spend a lot of time redeeming their rewards. Maybe that’s a function of the programs where paying for points is limited at best — or unexciting at worst. Bridge2 Solutions' Chief Commercial Officer Larry Wine tells PYMNTS’ Karen Webster that the overall value proposition...

Loyalty & Rewards
BofA Launches Travel Card With Unlimited Rewards Points
September 19, 2017

Bank of America announced on Monday (Sept. 18) the rollout of its new Premium Rewards credit card that gives customers unlimited points that never expire. In a press release announcing the news, the financial company said that in addition to unlimited points that have no...

Loyalty & Rewards
i2c Launches Frequent Flyer Payment Card
September 07, 2017

The air miles rewards market is set to take off, as the melding of airline customer loyalty and payment features on a single, multi-function payment card becomes a reality. That’s according to i2c, which said in a report that 23.8 trillion airline customers’ miles go...

Loyalty & Rewards
Verizon Launches New Rewards Program Dubbed Up
August 08, 2017

Verizon Wireless announced news on Monday (August 7) of a new loyalty program geared toward things people use every day. In a blog post, the mobile carrier said the new loyalty program — dubbed Verizon Up — was born out of the frustrations consumers have with...