As fashion brands continue to lean into virtual try-on (VTO) to drive sales and reduce order returns, Google has looked to call dibs within the space with the launch of its artificial intelligence (AI)-driven VTO feature. The new feature provides a competitive alternative as it...
Fast-fashion retailer Shein has expanded its third-party marketplace to include home appliances and smart home products. The extended product categories now include items such as portable washing machines, remote control lighting and a selection of home improvement products like bathroom fixtures and wallpaper, according to...
Historically, businesses have viewed payments vaults as a security and compliance cost of doing business, but with advancements in areas such as tokenization and life-cycle management, vaults can already help merchants save time and money. PYMNTS examines how third-party vault automation can drive new sources...
Consumer expectations have shifted dramatically post-pandemic. People now want the same level of service across all channels, whether shopping online, in a store or via a mobile app. This has led to a growing demand for better omnichannel commerce solutions from large merchants. In a...
Government data pointing to cooling inflation helped buoy FinTech IPO names this past week. Retail sales data Thursday (June 15) showed that consumer spending remains resilient, which helped give the rally some tailwind. For the month of May, retail sales were up 0.3% compared to...
Sometimes it is a selective and focused sales strategy instead of broad appeal that may see overwhelming results. Amazon’s current standing as a player in higher-end fashion sales has been years in the making. In 2016, the company deliberately pivoted past the concept of simply...
Instagram is taking its Broadcast Channels feature global to provide creators with a new way of connecting with their followers on a larger scale. This feature, which Meta CEO Mark Zuckerberg said he would be using to share Meta product news, allows creators to share text,...
Blackbird.AI, a narrative and risk intelligence firm driven by artificial intelligence (AI), has secured $20 million in Series B funding to ramp up its sales and marketing efforts, extend its offering to more customers and raise awareness around disinformation in key industries. In a press...
Alibaba, the Chinese eCommerce behemoth, is planning to expand its Tmall eCommerce site to Europe, according to Michael Evans, president of Alibaba Group. Speaking at the Viva Tech conference in Paris, Evans revealed that the company’s move into Europe reflects a significant shift in strategy...
