Marketing is an expensive but essential part of any business strategy, and often one with little bang for the buck. Also, determining how effective a firm’s PR is requires even more investment in systems that can monitor and analyze the effect of any marketing policy....
The best that could have been said about the Q2 results so far, as tracked across retail, is that they are somewhat less disastrous than they were in Q1. This isn’t to say there has been a tremendous amount of positive growth so much as losses...
It was a good time for athleisure on social media according to the newest data out from TotalSocial (Engagement Labs). The newest edition of the ranking sees Adidas, Nike, Reebok, Under Armour and Puma all as top ten finishers for the converting social interruption to...
After enduring months of controversy and seeing their bottom line take a hit, Target will be investing $20 million to add private bathrooms in their stores to better meet the needs of transgendered patrons. These bathrooms actually already exist in most U.S. stores. The move...
In a retail world increasingly dominated by customer experience as opposed to products alone, it is not surprising that a firm that caters to pet owners would try to build a better experience for their real customer. Get the Full Story Complete the form to...
Ajay Kapur, CEO of Moovweb, a mobile optimization platform that is trying to solve the conundrum of shopping cart abandonment, recently sat down with PYMNTS at the eTail East summit in Boston to share his views on where he thinks the future of eCommerce payments is headed –...
Wheelys Café, a Swedish-based startup business that is a fully organic bicycle café that sells everything from coffee to apples and other healthy foods, has raised $830,000 in crowdfunding on the Swedish crowdsourcing site FundedByMe for expansion purposes, according to TechCrunch. Get the Full Story...
Big Data is big business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive...
A Sage Group employee was arrested in London on Wednesday (Aug. 17) on suspicion that she conspired to defraud the software company located in the U.K. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
