Subscription Commerce

Subscription Commerce
MoviePass Surpasses 1 Million In Paid Subscribers
December 21, 2017

MoviePass, the movie theater subscription service operator, announced Wednesday (Dec. 20) that it has surpassed the 1 million mark in terms of paying subscribers. MoviePass, which is a majority-owned subsidiary of Helios and Matheson Analytics, said in a press release that their subscriber base has...

Subscription Commerce
ClassPass And The Battle Of The Bulge, Waged Digitally
December 11, 2017

From New Year’s Resolution to Action, thoughts of fitness are likely weighing on the minds (and waistlines) of us all. ClassPass seeks to provide a range of fitness options to subscribers in studios and now, in house.  In the latest Topic TBD, ClassPass chief product...

Subscription Commerce
MoviePass Launches $6.95 Monthly Plan
November 20, 2017

MoviePass is trying to lure more customers its way, offering a limited-time, one-year subscription plan that amounts to $7.50 a month or a flat fee of $89.95 for the year. According to a news report in Deadline, the monthly price tag for the new offer...

Subscription Commerce
What The Book Of The Month Club Can Teach Retailers About Taking On Amazon
November 06, 2017

Thousands of little brown boxes of books, delivered by the post office all over the U.S., are sent every day to book lovers, who eagerly await the chance to dive into their latest literary indulgence. Getting those books doesn’t require going to a bookstore. Most...

Subscription Commerce
What’s Really Behind The ‘Fab’ In Fabletics?
November 03, 2017

This fashion subscription service is legging it away from the classic apparel retail model, and celebrities like Kate Hudson and a new membership approach to making products available to consumers are the wind at its back. It’s not that traditional fashion retail is broken; it’s...

Subscription Commerce
 Millennials “Feather” Their Nest With Furniture Subscriptions
October 30, 2017

Millennials move often, between jobs, locales and apartments.  They’re used to flexibility when it comes to all manner of goods and services – from renting textbooks to a ride in someone else’s car. So, why should quality furniture should be any different? That’s what Feather’s...

Subscription Commerce
Zipcar Uses Subscription Commerce To Challenge Uber
October 27, 2017

Zipcar, the unit of Avis Budget Group, has launched a program in which commuters in cities pay for a monthly subscription to gain access to unlimited cars during a workweek. According to a news report in The Wall Street Journal, the move on the part...

Subscription Commerce
How Subscriptions Are Changing What Consumers Buy (To Own)
October 27, 2017

“Click to subscribe!” The rally cry of YouTube personalities has now been appropriated by, well, pretty much everybody. In fact, subscription commerce seems to be the new “it” thing. It started with digital goods: Netflix, Adobe, Pay-Per-View. Then it moved into physical goods and real-world...

Subscription Commerce
Porsche Test Drives Vehicle Subscriptions
October 17, 2017

In an attempt to bring in new customers, Porsche is testing out a vehicle subscription service in Atlanta, where Porsche Cars North America, Inc. is headquartered. Through the Porsche Passport service, members can pay $2,000 or $3,000 for access to Porsche vehicles via a mobile...