US Fans Walk Away From $110 Billion in Experience Purchases a Year

Cover image for the November 2026 PYMNTS Intelligence and Paysafe report, The Experience Economy. PYMNTS Intelligence examines how consumers spend on experiences, why purchases fall through and what merchants can do to keep sales.

A fan can spend weeks looking forward to a concert and lose interest in the time it takes to read the total at checkout. That last screen has some competition. There’s always another show, another seller or a good dinner out.

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    “The Experience Economy” is a PYMNTS Intelligence report produced in collaboration with Paysafe. It draws on a September 2026 survey of 2,146 U.S. consumers to examine experience spending, purchase decisions and the factors that influence where fans spend their money.

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    The Experience Economy

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      In “The Experience Economy,” learn how:

      • Experiences win a place in the budget. When given a choice, 53% of consumers would pick an experience over something they could own. Food and drink rank first among the activities fans spend the most on, ahead of travel and live music.
      • A missed sale can affect how fans see their payment provider. Among fans who knew why a purchase fell through, 37% blamed a bank, card provider or payment service. The report looks at what happens when funds take too long to arrive or a seller doesn’t accept the way a fan wants to pay.
      • Fans plan their next year of spending. Nearly two-thirds of U.S. consumers plan to spend on experiences over the next 12 months. These consumers expect to spend an average of $2,904 each. Live sports, video games and sports betting stand out as areas where fans plan to spend more.

      What keeps a favorite activity on the calendar when money gets tight? For some fans, it’s a smaller night out. For others, it’s going less often or picking up extra hours to pay for a trip. These choices help explain why a concert ticket can survive a round of household budget cuts. They also show how much thought can go into a purchase before the seller ever sees the customer.

      For merchants, the report offers a closer look at the sale from the fan’s side of the screen. For banks and payment providers, it shows why a customer who’s ready to pay can still leave empty-handed.

      Download “The Experience Economy” to see which activities fans make room for, how they plan to pay and where sellers can keep experience spending from falling apart.