During a quarterly earnings call on Monday (Oct. 28), financial analysts may be as interested in the ongoing antitrust investigations into Google as in its reported revenue.
When asked, Google the company is expected to say that it has faced these types of investigations before, and by some of the same organizations.
Texas recently announced that it was going to spearhead the investigation by the state attorneys general into anticompetitive practices by the search giant and its advertising practices.
Google is likely to say that these types of investigations never lead anywhere, and point to a Federal Trade Commission probe in 2013 that was settled.
“We have answered many questions on these issues over many years, in the United States as well as overseas, across many aspects of our business, so this is not new for us,” Google said in a recent blog post.
However, the probes have aided a new type of fervor for going after Google. Missouri has been investigating Google for two years, and it recently folded its investigation into the larger Texas one. The idea is that with more and more AGs on board, “there’s a lot more firepower,” said Chris Nuelle, a Missouri AG spokesman.
Google parent company Alphabet Inc.’s quarterly revenue is expected to come in around 20 percent, which is its usual rate. Its cloud computing business and YouTube are expected to be large revenue earners. Google does not offer in-depth product level disclosures though, and that could leave investors with more questions than answers about how Google is going to deal with things like more regulatory scrutiny and increasing pushback from advertisers.
While there have been previous investigations, the interest in Google from regulators and lawmakers has not abated, according to Sally Hubbard, a director at the antitrust-advocacy group Open Markets Institute. Hubbard worked at the New York AG’s office from 2005 to 2012.
“But the political winds have shifted,” Hubbard said. “There’s a lot more momentum to fix the situation.”