The largest telecommunications company in Belgium, Belgacom, is teaming up with BNP Paribas Fortis, a large bank operating in the country, to build a mobile commerce “ecosystem” for merchants and consumers in Belgium, reported Finextra. The initiative aims to allow participants to conduct seamless and secure shopping and payments through their smartphones.
Belgacom and BNP have also signed on with Accenture for the purpose of creating a new mobile platform that will facilitate in-app payments through mobile devices. Users will be able to collect digital tickets and coupons, and sign up for loyal programs for mobile commerce.
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“Successful mobile commerce requires accessibility, convenience and security for consumers, and an open ecosystem that welcomes all merchants, banks, infrastructure providers, and developers,” said Bart Van Den Meersche, EVP Belgacom Enterprise Business Unit, to Finextra. “This mobile commerce platform opens the door to a level of modernization, efficiency and customer satisfaction that could make Belgium a leader in the worldwide mobile revolution. We are proud that Accenture is teaming with us to bring this innovation to market.”
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