By Chanel Smith, EMEA Editor (@PYMNTS_EMEA)
Noor Islamic Bank is supplying its bank branches with the latest generation of iPads to help drive more customers to bank online.
Noor became the first Islamic bank to launch an online account opening service for customers in the Middle East. Now, the Financial Institution (FI) is keeping up with its technological momentum and is equipping branches in Dubai, Sharjah and Abu Dhabi with 15 of the newest generation Apple iPads, reported Finextra. The iPad initiative is part of Noor bank’s plan to encourage online banking for customers to improve convenience and service. Noor hopes that the iPads can be used to help customers understand how online banking can be done easily at home, without the need to visit a brand location.
Noor Bank has trained staff members to utilize the iPads to help customers understand how to use online and mobile banking features. Noor is hoping to promote online banking, and along with the iPad scheme, it is offering two new specials: Noor is offering customers a free bank account registration with a zero balance requirement and 5 percent cash back for customers who apply for credit cards over the Internet.
Noor reported that it focuses on the customer when implementing new services and technology, and believes innovation is key for customer satisfaction. In addition to becoming the country’s first back to offer online account opening programs, Noor was also the first retail bank in the U.A.E. to offer an Arabic language option for its mobile and online banking service.
“Online and mobile banking is convenient, easy to use and secure. We believe that our future customers will want to bank with us when they want, where they want and how they want. Digital banking is the future and we are determined to be at the forefront of the biggest change in banking since the introduction of ATMs,” said John Change, Head of Retail Banking at Noor.
To read the full story at Finextra click here.