Nordstrom, West End Push Etsy Towards Physical Stores

Etsy is working with physical retailers such as Nordstrom and West Elm as it tests new business-to-business platforms, reports Forbes.

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    Nordstrom has signed on for Etsy’s Etsy Wholesale platform, which allows retailers to sell the handcrafted items made by Etsy vendors in their physical stores. West Elm, a modern furniture chain started by Williams-Sonoma, has begun grouping items from local Etsy sellers in its stores as well.

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